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Premiere Returns to Texas!
Connect with the industry at Premiere San Antonio.
Connect with the community in San Antonio, September 28 -29, 2025
Register early & save big on your show pass!
Continue Planning in the App
Log in here, plan here, then access all your plans directly on the app!
Plus, don’t miss a beat—get real-time notifications & important show updates.
Premiere San Antonio show highlights
Main Stage Experience
Witness the magic of color, style, and texture as top artists and influencers bring their visions to life.
Barber StageMaster the art of classic cuts, fades, grooming, and more, with insights from the industry's finest barbers. 
Experience More!
The ultimate beauty experience
Get ready to shop, learn, and connect.
September 28-29, 2025 • Henry B. González Convention Center, TX
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Start planning your trip
Show info
Discover essential show details, including location and show hours, along with everything you need to plan your trip.
Book Your Hotel
Stay the night! Our official housing partner, onPeak, offers exclusive hotel options and guarantees the best rates.
